Celebrating the 2024 National Observance of Filipino Values Month: Cultivating a Brighter Future

The Essence of Filipino Values Month

Since its establishment through Presidential Proclamation No. 479 in 1994, November has been dedicated to Filipino Values Month. This annual celebration underscores the importance of nurturing the values that define the Filipino identity and character. For 2024, the Department of Education (DepEd) has embraced the theme: Pagsulong ng Bagong Pilipinas: Ang Kabataan Bilang Pundasyon ng Pagbabago (Advancing a New Philippines: The Youth as the Foundation of Change).

This year’s observance aligns with President Ferdinand Marcos Jr.'s Bagong Pilipinas agenda, emphasizing the pivotal role of the youth in shaping a progressive and resilient nation. Filipino learners are recognized not only as future leaders but also as key agents of transformation today. By combining their innovative perspectives, responsible actions, and active participation with deeply rooted Filipino values, they can drive meaningful change.


Key Goals of the Celebration
The 2024 Filipino Values Month aims to:

  1. Reinforce national values as the foundation of a strong, resilient society.
  2. Highlight the youth's role in creating a brighter and more prosperous future.
  3. Promote authentic Filipino values as a guide to achieving national goals.

These objectives encourage educators, students, and communities to reflect on how values such as pagiging masinop (frugality), bayanihan (community spirit), and pagpapahalaga sa pamilya (family-centeredness) contribute to nation-building.


Suggested Activities for Filipino Values Month
To engage schools and communities in celebrating Filipino Values Month, DepEd has recommended various activities, including:

  1. Values Integration in Lessons: Infuse discussions on moral and civic values into everyday lessons across all subjects.
  2. Values Education Sessions: Host seminars, workshops, and discussions focusing on character building and responsible citizenship.
  3. Creative Contests: Organize poster-making, slogan-writing, essay-writing, and oratorical contests to inspire artistic expression of Filipino values.
  4. Community Outreach Programs: Encourage learners to actively participate in volunteerism, community cleanups, and aid drives, fostering compassion and responsibility.
  5. Character Awards: Recognize students who exemplify outstanding values such as honesty, kindness, and perseverance.

Moreover, DepEd encourages synergy by incorporating values education into other November celebrations, including National Children’s Month, Economic and Financial Literacy Week, and Global Warming and Climate Change Consciousness Week.


A Collaborative Effort
DepEd underscores the importance of collaboration among local government units, community organizations, and other stakeholders to maximize the celebration’s impact. Regional offices are tasked with designing activities aligned with the theme, ensuring broad participation, and submitting comprehensive reports on the observance.


Building a New Philippines Through Values
The 2024 theme reminds us that true transformation begins with values education. As Filipino learners embrace their role as catalysts for change, they lay the foundation for a nation that thrives on integrity, innovation, and solidarity. By fostering these values, we not only honor our heritage but also pave the way for a Bagong Pilipinas—a New Philippines characterized by progress, unity, and hope.

Let’s work together to make the 2024 National Observance of Filipino Values Month a meaningful and transformative celebration for all!

Read DepEd Memo No. 066, S. 2024